• Customer Group Database Service

Customer Group Database Service

Customer Group Database Service provides information on the different types of buyer for each machine type, and how this has changed over time. Annual sales for each equipment type in each country are broken down into a number of customer groups such as contractors, extraction (mining & quarrying) , rental etc. The breakdown is in terms of both unit sales and the nominal US$ value of the sales.

As well as allowing clients to view individual countries and machine types in isolation, this data can be analysed across multiple countries and equipment to provide insights into the profound changes which take place over time in equipment buying patterns.



  • Europe


  • Articulated Dump Trucks
  • Asphalt Finishers
  • Backhoe Loaders
  • Crawler Dozers
  • Crawler Excavators
  • Crawler Loaders
  • Mini Excavators
  • Motor Graders
  • Rigid Dump Trucks
  • RTLTS - Masted
  • RTLTS - Telescopic
  • Skid-Steer Loaders
  • Wheeled Excavators
  • Wheeled Loaders < 80 hp
  • Wheeled Loaders > 80 hp

Customer Groupings

  • Waste management, recycling & demolition
  • Public sector
  • Landscaping
  • Industry
  • Forestry & timber
  • Extraction
  • Contractors
  • Agriculture

  • SUBSCRIPTION: Cost is for one single site license. Other license options available upon request.
  • DELIVERY: All data is provided through Off Highway Researchs' Internet access service and is available in Excel and PDF format. There is a requirement to sign a Subscriber Agreement before access is granted.
  • PERIOD COVERAGE: History: 5 years. Forecast: 5 years.
  • VALUES: These are expressed in US$, with the exchange rate being fixed on 1 January each year.

Customer Group Database Service

  • Product Code:
    Database Service
  • Edition
  • Availability:
    In Stock
  • 3,720.00€

Price Options:

Tags: Global, Europe,